A bottle of Pure Synergy® costs $54.95.

Is that a fair price? A good value?

Just like you, we believe that the price you pay for our products and services should not just be a good value – but a great value.

Creating products that are a great value is a challenge we take very seriously at Synergy and it affects nearly every business decision that we make. From the quality of our ingredients to the design of our production facility, we’ve learned that every decision we make – large and small - has the potential to either add or subtract value from our products.

So how are we doing in our daily challenge to make sure that Pure Synergy and our other products are a great value for you? One simple measure is the price itself. You may not be keeping track, but the retail price for Pure Synergy hasn’t gone up in 18 years.

That’s right - the price of Pure Synergy has remained at $54.95 – even as relentless price inflation has raised the cost of nearly everything else. And no - we’re not skimping on ingredients or shrinking the size of our bottle or cutting any quality corners.

Rather, we’re creating value through the way we do business.

These days, the media brings us story after story about companies that were once riding high – only to collapse overnight and cause untold suffering and troubles for all those affected. From our perspective, this all-too-common occurrence happens when companies get greedy and fail to honor their commitments. At Synergy, we follow a very different approach, one that is based on our personal life values and our responsibilities to everyone we are involved with – our customers, our employees (and their families), and our community.

This much more personal approach has led us to a very different business strategy in which we strive to channel our good fortune and earnings back into the company itself. This reinvestment of our resources is also the best way to create value for our customers.

Following this strategy since our early days, has led us to make a number of meaningful, long-term investments that have enabled us to do more things ourselves and thereby lower our costs. Rather than “out-sourcing” with a host of other companies, we strive to make everything ourselves - to be in direct control of our ingredients, our production and our distribution.

Over the years, our investments have enabled us to create and build:

• Over 3,000 acres dedicated to organic agriculture
• State-of-the-art, award-winning production facilities
• 100% wind- and solar-powered operations
• Custom designed and exclusive organic processing
• Climate controlled warehouses
• A modernized customer support center

The creation of this customized infrastructure has taken us many years to build - but the advantages it provides us as a company and the value it creates for our customers are huge.

This illustration demonstrates our point. By putting our profits back into the company, we create considerable economies that we’re able to pass on to you, our customers.

As you can see, by eliminating outside contractors, middlemen and other retailers we’re able to put much higher concentrations of potent ingredients into our products. In comparison, none of our competitors can afford to put the amount of pure, potent ingredients into their products that we put into ours.

Cost savings aren’t the only reason we make these investments. Our business strategy also gives us the control we need to ensure the optimum quality of our products. Quality is another measure of value. In fact, when it comes right down to it, quality is value.

No matter what the price, a bottle of supplements is of little value if the ingredients are compromised to save on costs. For that reason, we believe that the best way to provide great value is to structure our business so that we never have to skimp on the rare ingredients and expensive processes. This ensures the uncompromised potency, freshness and efficacy that you’ve come to expect of our products.

Another way that we add value to our products is to offer them directly to you. This website that you’re now visiting is our one and only store. Although it sounds like an old cliché, when you shop here (or use our 800 number), you’re truly buying factory-direct. No middlemen or other retailers take a profit, which means more savings are passed on to you.

However, we’re anything but a typical bare-bones, factory-direct operation. When you purchase from us directly, we service you directly. Your order will be processed and your questions answered by our customer service department that’s located right here in Moab, Utah. Call us, and let us remind you what it’s like to have an unhurried conversation with a knowledgeable, fully trained customer support professional.

We hope this article helps you understand that the way we do business — our values — is what’s truly behind how we create great value for you. Try our products and we promise you’ll truly feel the healthful difference that comes from the quality and value of our uncompromised supplements.